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TOP CONTENT
OVERVIEW

Global leadership through innovation

Being a leader means knowing how to innovate. Our forward-looking R&D team knows how to push our boundaries to find ways to make next-generation cables that are lighter, tougher, and greener.

We use our market leadership, tap our vast research knowledge and experience, and leverage our extensive network of partners and universities to deliver energy and telecommunication innovations that make a difference to our customers’ bottom lines.

A Business Model balanced by segment and geographical area

The diversified portfolio of activities is a strength for the Prysmian Group, as the only global leader with a business model balanced among areas with differing profiles, where each segment plays a precise role in the overall strategy, considering stability, growth potential and the generation of opportunities.

Historically, the Energy area has delivered the most stable results, while the Projects and Telecom areas have been marked by greater dynamism. Acquisitions have always fit in with the strategy of maintaining balance: General Cable enabled the Group to diversify geographically, with strong exposure to the North American market, which is structured differently with more consolidated dynamics. Additionally, while the positioning of the Prysmian Group as a cable manufacturer remains central, part of our activities makes us a network solution provider, drawing on the ability to integrate ever more closely the various components - engineering, installation, network monitoring and after-sales services - to provide value-added services that ensure recurring revenue streams and build long-term partnerships with customers. Alongside this, the Group is also able to identify and develop value-added market niches – such as solutions for the elevator industry, cables for multimedia applications, monitoring solutions developed by Prysmian Electronics – while releasing the synergies needed to be cost-effective and offer end-to-end solutions integrated with advanced digital equipment.

A Business Model balanced by segment and geographical area

The projects we are working on today in our 25 Research and Development (R&D) centers around the world will help make energy and information delivery safer, cheaper and cleaner tomorrow, not only for our direct customers, but for individuals and communities everywhere they reach.

Furthermore, our continual drive to improve sustainability means we’re working towards a better world for all. Investing time and resources in R&D is a top priority. That’s why we nurture our skilled experts and professionals through agreements with 50 universities around the world, so they will be better-equipped to find solutions that will keep us in the lead and deliver value for our customers.

 

Our engineers are passionate about what they do, whether it is developing a more sustainable material, adding more transmission capacity to a cable, or improving a production process in one of our 104 factories.

The R&D team has a patent portfolio of 5,627 key innovations, which not only represent technological advantages but also have a lower environmental impact than the solutions they replaced.

Prysmian Group's spending on Research, Development and Innovation was approximately Euro 104 million in 2020, confirming its steadfast commitment to and focus on sustainable long-term growth. The company’s investments include developing new products and solutions using fiber-sensing electronics, sensors, artificial intelligence and robotics.

The merger between Prysmian and General Cable, in 2018, has created a R&D powerhouse.  We are investing in digital tools that enable efficient collaboration across our worldwide R&D community giving it ready electronic access to critical know- how, be it on our materials, designs or through technical experts.

Our goal is to be the most efficient we can in ‘connecting the dots’ to serve our customers and protect the environment.

In Prysmian Group the focus on sustainability is key, therefore we aim to improve our footprint in terms of energy efficiency and waste management; to improve the working environment for our associates through investments in health, safety and wellbeing, innovating our spaces; to foster energy transition and digitalization.