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14 | Prysmian Group

Insight

W

ith the Industry Charter,

promptly

signed by Prysmian Group

and

other

Europacable

member companies, the Association

representing the leading wire and cable

manufacturers in Europe launched a

campaign aimed at contrasting the

penetration into the European market of

low-quality, sub-standard cable products.

The purpose of Industry Charter is to

show that manufacturers belonging to

Europacable already achieved the highest

standards, as a guarantee of the top quality

of their products. Among Europacable

objectives there is the promotion of high

performing,stateofthearttechnology.The

Industry Charter is a formal expression of

Europacable members’ acknowledgement

of the need to meet the demands of

business stakeholders, while at the same

time defending the interests of their

employees, their customers, the wider

community and the environment, with a

strong commitment not only to meeting

the basic requirements of the law, but also

about expecting to take a proactive role in

monitoringandevaluatingemergingissues

and finding innovative solutions that seek

to exceed the minimum requirements.

The Charter is part of its policy aimed at

monitoring and reacting to the emerging

and changing EU legislation that affects

the industry, by raising awareness to the

risk of sub-standard products entering

the European markets. The answer to

industry’s question as to how to remain

competitive in the face of non-European

countries which, for instance, offer less

stringent regulations, is first of all to

convert risk into opportunity.

Europacable, the voice

of European wire

and cable industry in

Brussels, launched the

“Industry Charter”, a

statute expressing the

commitment to high-quality

products development and

manufacturing.

A campaign

to defend

quality