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Prysmian Group – 2015 Sustainability Report
Integrated Sustainability
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LOGISTICS
PROMOTING THE GROUP'S CULTURE IN THE BALKANS
The objective of this workshop was to strengthen Prysmian's relations with telecom operators in Croatia and
improve the Group's presence in this rapidly growing sector.
Following the success of the technical workshops organised in Italy, Hungary and Serbia during 2014, the «Telecom
Solutions Business Unit» continued to promote the Group's culture in the Balkans during 2015, by organising a special
event in Croatia for the key customers of Telekom Croazia and the local providers of fixed line, mobile and Internet
communications services. Additionally, on 13 October 2015, Prysmian Italia held a special workshop in collaboration with
the Prysmian Romania team, involving a series of technical seminars on optical fibres and telecom cable solutions. The
objective of this meeting, attended by more than 30 professionals from various business functions, was to present the
best and most recent solutions available for the telecommunications sector while, at the same time, stimulating the
interest of customers in specific product ranges and mixes. Participants were also able to follow a number of practical
demonstrations, in order to understand more clearly the true benefits and main advantages of the products presented.
POWER DISTRIBUTION OPEN DAY: EVER CLOSER TO OUR CUSTOMERS
An occasion for reinforcing the role of Prysmian as market leader.
Prysmian Australia organised the first Power Distribution Open Day, at the Liverpool plant, in May 2015. Thirty
customers, representing about 90% of all Australian users, attended in order to discover the industrial capabilities of
Prysmian and the technical know-how accumulated by the Group over time. The event alternated between presentations,
workshops and site visits, offering customers a concrete opportunity to understand the internal functioning of the Group's
technical teams, demonstrating the commitment required to design, manufacture and test cables to meet specific
standards and requirements, and demonstrating all the experience accumulated by Prysmian in the sector.