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FUNDAMENTALS OF OUR GROWTH
STRATEGY
The Group’s medium-term growth strategy is based above all
on the shared principles of the corporate Mission and Vision.
Prysmian states in its Vision that it believes in “the efficiency,
effectiveness and sustainability of energy and information
delivery as the prime driver for developing communities”. In
accordance with its mission, the Group is therefore committed
to developing and applying state-of-the-art technological
solutions to provide its “customers worldwide with cables and
systems for energy and telecommunications” that represent
effective, efficient and sustainable solutions to their needs. In
short, Prysmian aims to serve as an “enabler”, in partnership
with its customers, for the economic and social development
of the countries in which it operates.
Its position as world leader in the energy and telecom cables
and systems industry also sees the Group in the prime role as
a promoter of growth and of continuous improvement in the
entire industry, both in terms of the technologies used and
the ability to develop suitable solutions with customers for
the new sources of power generation and data transmission.
The ability to produce constant innovations and to promote
awareness of the cable industry’s strategic role are the key to
Prysmian’s market approach.
Prysmian places stakeholders at the centre of its business
strategy, the core guidelines of which are based on:
•
Customer Centricity
, meaning provision of innovative
products and cable systems, truly inspired by a solution-
driven rationale;
•
Creating Value for Shareholders
, in terms of total return on
investment and profitability in the short run, but above all
in the medium and long term.
DEVELOPMENT STRATEGIES
AND OBJECTIVES
As world leader in the energy and telecom
cables and systems industry, Prysmian aims
to serve as an “enabler” for the economic
and social development of the countries in
which it operates.
