Prysmian Group – 2015 Sustainability Report
Community
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114
Sweden
With a view to strengthening the Group's brand and consolidating relations with its local communities,
Prysmian Sweden has promoted numerous initiatives that mainly address health, education, the arts and
culture.
In particular, clubs and sports teams in the Nässjö area have been sponsored, together with various local
cultural associations, and two training courses were held, focusing on road and environmental education.
With regard to health, donations were made to support cancer research.
Lastly, in terms of the Group's mission to promote access to energy and telecommunications, as a necessary
condition for the social and economic development of communities, Prysmian has supplied cables to a local
professional training school.
Hungary
Prysmian Hungary has renewed its support for the local handball team, which is the point of reference for
young sports enthusiasts in the community. For smaller children, the Group sponsored a “Children’s Day”
that was held at the Balassagyarmat kindergarten. Again with a view to supporting the local communities and
the most needy, Prysmian also sponsored a "Gala Charity Dinner" organised by the Friends of Italy
Association. The purpose of the event was to gather funds for the “Mosoly Otthon Közhasznú Alapítvány”
(MOHA) and “Vakok Batthyány László Gyermekotthona" Institutes, in order to develop their respective
programmes in support of autistic youngsters, blind children and orphans with serious illnesses.
Romania
Prysmian organised a fun run in Slatina to celebrate the first 10 years of the brand. . The local population
also participated, in addition to our employees, with a total of 60 runners. Two events were held: a “Popular
Race” over 2 km for beginners and a “Competitive Race” over 6 km for professionals and amateurs. All
runners participated with enthusiasm, happy to promote sports and good health.
North America
With a view to further increasing awareness of the Group and our products via education, Prysmian North
America has started to collaborate with the College of Art and Design (SCAD) in Savannah, Georgia.
This college has won the “Design Intelligence Award”, as the best Architecture and Design school in the
United States, for three consecutive years. During the year, the college's creative learning centre organised
a design challenge focused on uses for the scrap materials produced by Prysmian.
The challenge will enable various groups of students, from numerous countries and specialised in different
artistic disciplines, to create works of art using scrap cables sourced from Prysmian's North American
factories, thus competing for the three prizes on offer. The programme allows these students to obtain some
experience of the real world and promotes the up-cycle concept, being the conversion of scrap and unused
materials into new goods with a new value, in this case by turning them into veritable works of art.
In addition, again in North America, Prysmian has officially launched the “Walk to Milan”, a health
competition involving clerical staff that recognises the first group of people capable of taking the 8 million
steps needed, in theory, to reach the Group's Headquarters in Milan.