INSIGHT ISSUE 2 | 2022

8 Enabling the Digital and Energy transition At Prysmian Group, innovation is shared between four complementary entities that work together and are coordinated by the Innovation Steering Committee. What is Prysmian Group’s digital innovation strategy? We are in the third phase of our Digital Ambition journey. We began in 2016 by setting up the Innovation Lab to scout internally for pilot projects, and in 2020 it became a new corporate function. By 2020 we selected the ones that worked best for us, and now we are seeing the results. At this point, our journey moves into a phase where we want to generate value through customer experience. Our Digital Ambition has three main goals. The first is to help Prysmian Group become a supplier of services and solutions, as well as a cable systems. These services are based on data, so we need to add a digital layer to our physical products, to support our growth and enlarge our portfolio. And our goal is to eventually monetize this data. Our second goal – and this is new – is to become data-driven by leveraging on data to improve performance and product quality. GENERATING VALUE THROUGH DIGITAL INNOVATION In this interview, Prysmian Group CIO and Chief Digital Officer Stefano Brandinali explains some of the Group’s latest digital projects. R&D focuses on creating new products aligned with business strategies. Corporate Hangar embraces the concept of open innovation, looking for new ideas outside the Group’s core business. EOSS has a mission to provide electronics and optical sensing solutions - through its PRY-CAM and Omnisens technologies – to customers who increasingly choose to rely on the Internet of Things to bring forward a data-driven revolution in managing and monitoring electrical assets and critical infrastructures like pipelines. And Digital Innovation is inventing new digital products, making factories smarter, and introducing “digital plankton” to enable the company’s transition from cable manufacturer to solution provider. DIGITAL AMBITION'S GOALS

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